As someone who has spent decades helping global organizations drive innovation—through AI adoption, workflow transformation ...

I often write about the importance of a narrative for business. Not only is it critical to marketing, but a narrative is also vital for organizational alignment. A company not aligned around a ...

From ancient empires to modern nation-states, leaders have long relied on strategic narratives to shape perceptions of their countries and define their stances on the most critical issues of the day.

Most people know George Lucas as the writer-director of the original Star Wars trilogy, as well as a producer of many films and series that make up the franchise’s extended universe. In recent years, ...

In December 2014, a group of health activists from around the world staged a mock carnival outside a hospital in Barcelona, Spain, to protest the inflated price of Sovaldi, a then-new drug for ...

Understanding Bitcoin as something static — as some ‘thing’ with a solidified identity — is not understanding Bitcoin at all. Bitcoin is not being. Bitcoin is becoming. The perpetuation of its ...

What Is a Scientific Narrative? The main ingredient to an engaging story is the narrative—the descriptive account of connected events that the author uses to convey their intended message to the ...

Narrative psychotherapy aims to help people understand mental health conditions, such as anxiety, depression, and eating disorders, in the context of the person’s life story. This form of mental ...

Earlier this month, Marvel Studios announced that the prèmiere of “Avengers: Endgame” would be preceded by marathon screenings of all the movies in the Marvel Cinematic Universe, or M.C.U. Since the M ...

Narrative medicine programs teach doctors and other caregivers “sensitive interviewing skills” and the art of “radical listening” to improve patient care. Waclawa “Joanne” Zak, who now lives in Oxford ...